RepWorx, a manufacturer's rep of name brand products, was looking for a way to help promote a new hot beverage cup that Huhtamaki, one of their manufacturers, was struggling to bring to market. NWG was contacted to assist with putting together an affordable mailer utilizing file photography from the cup manufacturer. NWG proposed a reply card mailer that would allow coffee shops to receive a free sleeve of the new cups by responding. When the coffee shop owners responded, a sales rep set an appointment to deliver the cups and gained an opportunity to to have face time with the owners. The campaign was an overwhelming success with a response rate of better than 3%!